ABOUT US

WHAT IS A NEXTION?

A Nextion is the next thing you need to do to get you from where you are to where you want to be. It is the next question you need to ask. It is the next connection you need to make. It is the next action you need to take. Whether you are an individual, a team, or an organization, your Nextions propel you to lead. For maximum impact.

WHY THE CITRUS FRUIT?

Of course we love their energetic colors and distinctive flavors, but our enchantment (obsession!) with citrus fruit lies in the journey the fruit have taken over the past five thousand or so years from being a sacred fruit available only to royalty in India to becoming a fruit that is produced and enjoyed all over the world.

In many ways, the citrus fruit represent who we are as a global culture, and they hold the lessons we need to learn from each other in order to add flavor to our own lives.

The oldest references to citrus fruit are found in India (about 5000 years ago) as delicacies enjoyed by royalty in sacred ceremonies. The fruit made its way across India, into Tibet and across the Himalayas into China (about 4000 years ago). When Alexander the Great wandered into India around 325 B.C., he took the citrus fruit and introduced it to Europe and the Middle East. The fruit – very expensive and very popular among royalty and the wealthy – was part of Christopher Columbus’ food supplies when he began his travels. Soon, the sailors discovered that the citrus fruit helped prevent scurvy on the ships, and they became serious fans of the fruit. They planted citrus seeds enthusiastically on all their stops in the Caribbean islands, the western coast of South America and the southeastern tip of North America. The fruit soon became a staple in a healthy diet to ward off diseases, and the now popular fruit finally made their way across mainland America to California, and they eventually bounced on over to Australia and South Africa in the early 1900s.

As they traveled across the globe, the citrus fruit quietly but surely left their marks on cultural, sacred and medicinal symbols in many countries. Since citrus fruit are one of the easiest fruits to hybridize, the interesting, colorful and in-demand varieties ensure that the fruit is celebrated both for its original symbolism and its modern manifestations.

To us at Nextions, the citrus fruit represent new ideas, expanding awareness and the leadership it takes to make an impact as you go from today to tomorrow.